Head of Monetization and Economy
Lead monetization and economy strategy across a portfolio of free-to-play mobile games, including one live product and two in pre-scale. Drive business optimization, hands-on economy design, and LiveOps management to deliver sustainable growth and exceptional player experiences.
Responsibilities
- Drive commercial success by optimizing business models, monetization strategies, and revenue streams while balancing profitability and player retention.
- Take a hands-on approach to designing, building, and balancing game economies and math models, including difficulty curves and reward systems.
- Collaborate with Product and Creative teams to spec monetization-supporting features and design compelling in-game campaigns and events.
- Manage and lead the LiveOps and monetization operations function, overseeing end-to-end execution of events, A/B tests, and economy updates.
- Build foundational economy frameworks for two games in the launch/pre-scale phase, driving them from soft launch to global scale.
- Pioneer the adoption of AI tools and innovative technologies to optimize economy balancing, automate workflows, and uncover new monetization opportunities.
- Analyze player behavior and economy health, define experimentation strategies, and run A/B tests to optimize business KPIs and player satisfaction.
Requirements
- 5+ years of experience in Game Economy, Monetization, Product Management, or LiveOps within the gaming industry.
- Proven hands-on experience designing, building, and balancing complex game economies, math models, and progression systems.
- Demonstrated experience managing employees and leading operational functions such as LiveOps, monetization ops, or configuration teams.
- Strong understanding of the holistic player experience, including difficulty tuning, reward loops, and the impact of creative assets on player behavior.
- Strong strategic and business acumen, with the ability to translate complex data into actionable business and product decisions.
- Forward-thinking mindset with a demonstrated passion for exploring and adopting AI tools and innovative tech in day-to-day work.
- Excellent communication skills and the ability to partner effectively with Product, R&D, and Creative teams.
Nice to have
- Experience with Ad-driven Free-to-Play business models (Ad-Monetization, Rewarded Video, Interstitials) and mediation platforms.