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Senior Business Analyst
·Israel
HybridFull-timeBusiness IntelligenceTechnology
We are looking for a Senior Business Analyst to join our data team. You will work with Marketing, Finance, and Sales to analyze performance, connect marketing and financial data, and build models for strategic decisions. Responsibilities include evaluating UA spend, ROAS, building dashboards, developing risk models, and presenting insights.
Responsibilities
- Analyze performance, efficiency, and ROI for marketing, finance, and sales.
- Evaluate user acquisition spend, ROAS, and growth metrics across channels and regions.
- Build and maintain dashboards and reports in Cursor, Tableau, and Looker.
- Develop risk models to guide company decisions and improve forecasting.
- Conduct cohort and funnel analysis to identify trends and opportunities.
- Align top-level metrics with company financial reporting in collaboration with data engineering.
- Present actionable insights and recommendations to stakeholders.
Requirements
- 5+ years of experience as a Business or Marketing Analyst, preferably in digital/mobile.
- Strong technical skills with SQL, Tableau, Looker, Cursor (or similar BI tools).
- Proven ability to connect marketing performance with financial outcomes and profitability.
- Excellent English communication skills (written and spoken) for global teams.
- Strong business acumen, attention to detail, ownership, and problem-solving mindset.
- Comfortable working independently in a fast-paced, data-driven environment.
Nice to have
- Experience in a digital or mobile environment.