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Performance Analyst
Not specifiedFull-timeBusiness IntelligenceAdvertising Services
Join an R&D organization to analyze business and campaign performance, evaluate experiments, and turn data into clear recommendations for Media and Business teams.
Responsibilities
- Analyze business verticals, campaigns, traffic sources, partners, funnels, and performance models.
- Identify performance trends, opportunities, risks, and areas for optimization.
- Advise Media and Business teams on campaign performance, traffic allocation, funnel behavior, and business results.
- Lead analytical work for tests and experiments, including KPI selection, measurement methods, and evaluation of statistical validity.
- Analyze user journeys and performance funnels to identify gaps and opportunities.
- Use BI tools, dashboards, internal systems, and AI agents to investigate business questions and uncover insights.
- Validate data across systems, identify inconsistencies or measurement gaps, and coordinate with R&D and Data teams to resolve them.
Requirements
- At least 2 years of experience in an analyst role working with business or media teams.
- Bachelor’s degree in statistics, economics, industrial engineering, mathematics, computer science, information systems, or another quantitative field.
- Strong analytical and quantitative skills, including the ability to draw clear business conclusions from data.
- Understanding of statistics, experimentation, A/B testing, and statistical significance.
- Good SQL skills and ability to explore and analyze data independently.
- Able to communicate findings clearly to technical and non-technical stakeholders.
Nice to have
- Experience in performance marketing, digital advertising, lead generation, affiliate marketing, or another data-driven online business.