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Founding Business Development Representative

·Israel
On-siteFull-timeArtificial IntelligenceEdTech

Build an outbound sales motion for an AI-powered English learning platform by identifying enterprise prospects, developing messaging, and creating qualified B2B pipeline.

Responsibilities

  • Identify, research, and prioritize enterprise accounts across target markets and industries
  • Build target account lists and map decision-makers and stakeholders
  • Execute personalized multichannel outbound campaigns across email, LinkedIn, phone, and other channels
  • Develop and optimize messaging, sequences, and outreach cadences
  • Engage prospects to uncover business needs, pain points, and use cases
  • Qualify prospects and book discovery meetings for account executives
  • Maintain accurate CRM data and manage outbound workflows
  • Partner with Sales, Marketing, and Product to improve messaging and positioning
  • Track activity, conversion, and pipeline metrics
  • Build the outbound playbook, including ICP definition, qualification criteria, sequences, and best practices

Requirements

  • 2–5 years of experience in SDR, BDR, business development, or a similar customer-facing role
  • Experience generating qualified meetings and pipeline through outbound prospecting
  • Native or near-native English proficiency
  • Excellent written and verbal communication skills
  • Strong account research and outreach personalization abilities
  • Comfort using data to prioritize accounts, test messaging, and improve conversion
  • Experience with outbound sales tools such as LinkedIn Sales Navigator, HubSpot, Apollo, Outreach, Lusha, or similar platforms
  • Comfort using AI tools for research, personalization, and sales productivity
  • Ability to work independently in a fast-paced startup environment with ambiguity

Nice to have

  • Experience mentoring or leading BDRs
  • Additional language proficiency in Spanish, French, Portuguese, German, or Italian
  • Interest in AI, EdTech, and workplace learning

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