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Senior Marketing Analyst
RemoteFull-timePerformance MarketingOnline Marketplaces
A fully remote, full-time senior role based in Israel, focused on marketing performance analytics, experimentation, predictive modeling, and data-driven investment decisions.
Responsibilities
- Design, validate, and prepare marketing budget-allocation logic and models for automation across products and traffic sources.
- Develop and validate Early LTV metrics and models for frequent performance decisions and dynamic budget allocation.
- Build tools and analytical frameworks to diagnose performance drivers, growth opportunities, and anomalies across products, channels, and campaigns.
- Contribute to an internal AI-based analytics tool for performance analysis, root-cause detection, and opportunity discovery.
- Support a unified BI layer through metric definition, data validation, and selected analytical use cases.
- Turn analytical findings into business rules, recommendations, and decision-making models.
Requirements
- Demonstrated experience with A/B testing, experimentation, and statistical analysis.
- Strong SQL skills, including complex queries on large datasets and data-quality validation.
- Strong knowledge of mathematical statistics, experimental validation, backtesting, and result interpretation.
- Understanding of performance marketing economics and metrics such as LTV, CAC/CPA, ROI/ROAS, conversion funnels, cohorts, and attribution.
- Ability to develop decision models and communicate findings as practical recommendations.
- Proficiency with Google Sheets and/or Excel.
- Experience with BI tools such as Superset, Tableau, or Power BI.
- English proficiency at B2 level or above.
Nice to have
- Python experience for data analysis and modeling.
- Experience with forecasting, optimization, budget-allocation models, Early LTV or predictive LTV, automated analytics products, or AI/LLM analytics tools.
Benefits
- 28 calendar days of annual vacation and 7 wellness days.
- Referral bonuses of up to $5,000.
- 50% reimbursement for professional training, conferences, and meetings.
- Corporate discounts for English lessons.
- Health reimbursement of up to $1,000 gross per year where corporate medical insurance is unavailable.
- Workplace support, including eligible coworking or home-office reimbursement of up to $1,000 gross every three years.
- Internal recognition rewards and a remote-first international team.
- Compensation details are shared during recruitment before employment begins.