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Performance Marketing Manager

Recruitx·Nahariyya, Israel·en
Not specifiedFull-timePerformance MarketingAdvertising

An advertising agency is seeking a performance marketing specialist to manage and optimize paid campaigns, budgets, tracking, and reporting.

Responsibilities

  • Plan, launch, manage, and continuously optimize Google Ads campaigns across Search, Shopping, Display, and YouTube, as well as Meta campaigns on Facebook and Instagram.
  • Manage campaign budgets and meet ROAS, CPA, and CPL targets.
  • Analyze campaign performance and report results.
  • Run A/B tests for creative, landing pages, and audiences.
  • Implement advanced pixels and conversion events.

Requirements

  • At least three years of experience managing paid campaigns on Google Ads and Meta.
  • Experience managing large budgets.
  • Strong proficiency with Google Analytics and Google Tag Manager, including advanced conversion tracking.
  • Understanding of e-commerce and lead-generation campaigns.
  • High-level English for managing international campaigns.

Nice to have

  • Experience working in an advertising agency.
  • Experience with Shopify.
  • Experience in email marketing and automation.

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