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Performance Marketing Manager
Not specifiedFull-timePerformance MarketingEnterprise Software
Lead paid user acquisition and optimize large-scale advertising campaigns across direct-response channels to drive sustainable growth for an AI-powered software platform.
Responsibilities
- Manage and scale high-budget campaigns across Google Ads, YouTube, Meta, X/Twitter, and other advertising networks
- Analyze CAC, ROAS, LTV, and other performance metrics to optimize campaigns against business KPIs
- Use large datasets and market trends to identify growth channels and audience segments
- Test and integrate new advertising features and platform capabilities
- Collaborate with product, creative, and data teams on marketing initiatives
Requirements
- At least 2 years of experience in an analytical role
- Strong analytical ability and experience turning data into actionable growth strategies
- Advanced Excel or Google Sheets skills
- Fluent written and spoken English
- Ability to lead initiatives independently from start to finish
Nice to have
- Technology or marketing experience
- SQL knowledge