Publisher Monetization and Ad Operations Manager
Manage ad operations and monetization across digital publisher properties. Work with Google Ad Manager, demand partners, performance data, and cross-functional teams to improve revenue and operational efficiency.
Responsibilities
- Manage day-to-day ad monetization operations across digital publisher properties, including inventory, placements, line items, and demand in Google Ad Manager.
- Work with ad networks, SSPs, and other monetization partners; monitor performance, coordinate operations, and resolve technical or operational issues.
- Track monetization KPIs, analyze performance, identify trends and opportunities, and support revenue optimization initiatives.
- Maintain reports, dashboards, and data processes, translating analysis into practical recommendations.
- Support partner onboarding, integrations, testing, and ongoing optimization; research new monetization opportunities.
- Use AI tools and identify automation opportunities to improve reporting, analysis, research, and daily operations.
- Own monetization projects from planning through execution, coordinating with internal teams and external partners and tracking requirements, timelines, and delivery.
Requirements
- 1–3 years of experience in ad operations, publisher monetization, programmatic advertising, AdTech, or a similar role.
- Hands-on experience with Google Ad Manager is required.
- Experience working with ad networks, SSPs, monetization platforms, or other demand partners.
- Understanding of publisher monetization, programmatic advertising, and key metrics such as revenue, eCPM, fill rate, yield, impressions, and viewability.
- Strong analytical skills and proficiency with Excel or Google Sheets.
- Good organizational and project management skills; able to manage priorities and work independently.
- Fluent English.
Nice to have
- Experience with additional ad servers, monetization platforms, SSPs, header bidding, or programmatic technologies.
- Experience on the publisher side or in web, mobile, CTV, or other digital advertising environments.
- Familiarity with data visualization or BI tools, AI and LLM tools, automated reports or workflows, and technical integrations.