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Marketing Designer (Fractional)
RemotePart-timeBrand & Visual DesignEnterprise Software
Create and evolve the brand identity and customer-facing design assets for a B2B SaaS company. This fully remote independent-contractor role is 2–3 days per week, with at least four hours of overlap with US Eastern working hours. There may be an opportunity to move to full-time as the workload grows
Responsibilities
- Develop and maintain a scalable design system and consistent visual identity across marketing assets
- Design and publish landing pages and website sections in Webflow
- Create reusable sales presentation materials, including one-pagers, case studies, and battlecards
- Produce advertising and social media creative variations for testing and optimization
- Create product mockups, feature graphics, and lightweight motion assets
- Manage asset publishing, Webflow CMS updates, email templates, and production-ready exports
- Translate briefs and business objectives into creative concepts, and recommend improvements to the visual approach
Requirements
- At least 4 years of professional design experience in B2B SaaS or at an agency serving SaaS clients
- Portfolio showing a cohesive brand identity across websites, sales presentations, and advertising
- Proficiency in Figma and experience designing and launching live websites in Webflow
- Fluency with PowerPoint and Google Slides, including creating reusable templates
- Strong typography, composition, layout, visual hierarchy, and attention to detail
- Ability to turn concise briefs into multiple creative directions with minimal guidance
- Comfort working independently in a remote setting and managing priorities, deadlines, and production workflow
- Availability for at least four hours of overlap with US Eastern working hours
Nice to have
- Experience with After Effects, Lottie, or Rive
- Basic knowledge of HTML and CSS
- Familiarity with SEO or AI search optimization tools
Benefits
- Fully remote work with flexibility in work location
- Compensation paid in USD
- Direct collaboration with the founding team and substantial creative ownership
- Paid trial project as part of the selection process
- Potential transition to full-time as the workload grows