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Performance Marketing Manager
ГибридПолная занятостьPerformance MarketingEnterprise Software
Own and optimize paid acquisition campaigns, primarily across Google Ads, to drive user and pipeline growth. This hybrid role is based in Tel Aviv.
Обязанности
- Own and optimize Google Ads campaigns across Search, Performance Max, Display, and YouTube
- Take over management of a six-figure monthly advertising budget currently managed by an external agency
- Drive acquisition through Google and emerging advertising platforms, including OpenAI
- Partner on attribution tracking, measurement, and reporting using GA4, GTM, and HubSpot
- Coordinate with design, product marketing, and sales to align campaigns with go-to-market priorities and target personas
- Test and scale new advertising channels and user experiences
Требования
- 2–4 years of hands-on Google Ads experience managing significant budgets and owning strategy and execution
- Practical experience with Search, Performance Max, Display and remarketing, and YouTube campaigns, including bidding, audience building, and conversion tracking
- Ability to analyze campaign data using Google Ads reporting, GA4, spreadsheets, and dashboards
- Experience collaborating with marketing and design teams on landing pages and funnels
- Excellent English communication skills, including explaining performance data to non-technical stakeholders
Будет плюсом
- Experience bringing agency-managed campaigns in-house
- Familiarity with using AI tools to improve campaign performance and workflows
Условия и преимущества
- Hybrid work arrangement in Tel Aviv
- Professional development and advancement opportunities
- Competitive compensation and benefits