Junior Programmatic Advertising Specialist
Support the setup, management, optimization, and analysis of programmatic and display advertising campaigns for a global online gaming and sports betting business.
Обязанности
- Set up, manage, and optimize programmatic and display advertising campaigns
- Work with DSPs, display networks, and ad exchanges to improve campaign performance
- Support creative implementation, A/B testing, and ad format optimization
- Monitor campaign performance and identify trends, issues, and growth opportunities
- Implement tracking, validate pixels, and maintain reporting accuracy
- Produce performance reports and actionable stakeholder insights
- Support budget management, campaign pacing, and bid optimization
- Ensure campaigns comply with platform policies and relevant iGaming regulations
Требования
- Experience or strong academic exposure to digital marketing, programmatic advertising, or display advertising
- Strong interest in performance marketing and the iGaming industry
- Understanding of CPM, CPA, CTR, reach, and frequency metrics
- Analytical mindset and strong attention to detail
- Ability to work with data, spreadsheets, and reporting tools
- Strong organization and ability to manage multiple priorities
- Effective written and verbal communication skills
- Collaborative approach to teamwork
Будет плюсом
- Exposure to DSPs or display platforms such as DV360, The Trade Desk, or Adform
- Knowledge of GA4, GTM, advertising pixels, and tracking tools
- Understanding of banner, rich media, and video formats
- Experience in online gaming, betting, casino, or another regulated industry
- Knowledge of gambling regulations and compliance requirements
- Understanding of sports betting markets and industry trends
- Experience supporting customer retention or lifecycle marketing
Условия и преимущества
- Learning and development programs
- Structured performance feedback and development support
- Employee Assistance Programme for employees and their families
- Opportunities to grow skills and career in a high-growth environment