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Marketing Operations Manager

Cognyte·Herzliya, Израиль·en
Не указаноПолная занятостьMarketing OperationsEnterprise Software

Hands-on marketing operations role focused on HubSpot execution, workflow automation, campaign delivery, data quality, CRM integrations, and day-to-day operational troubleshooting.

Обязанности

  • Build and maintain HubSpot workflows, lists, forms, properties, reports, scoring models, and lifecycle automations
  • Execute email campaigns and nurture flows, including segmentation, quality assurance, testing, scheduling, and reporting
  • Maintain HubSpot data hygiene through database cleanup, naming conventions, user setup, and regular checks
  • Manage lead uploads, segmentation, routing, lifecycle stages, and marketing-to-Sales Development Representative handoffs
  • Support HubSpot–Salesforce integration and troubleshoot synchronization, workflow, data, and integration issues
  • Set up webinar registration, integrations, tracking, lead processing, and follow-up
  • Build and maintain AI-driven workflows for repetitive marketing and operational tasks
  • Review automation for errors, outdated logic, and process improvement opportunities
  • Document workflows, processes, and system configuration best practices

Требования

  • 2–3 years of hands-on marketing operations or marketing automation experience
  • Strong practical experience with HubSpot
  • Comfort working with data, spreadsheets, system configurations, and repetitive operational tasks
  • Strong troubleshooting and investigative skills
  • Experience using AI and automation to improve operational processes
  • Highly organized, detail-oriented, and able to manage multiple tasks independently

Будет плюсом

  • B2B marketing experience
  • Salesforce and CRM integration experience
  • Experience with APIs, webhooks, HTML, or integration tools

Соответствие

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