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Business Data Analyst, Marketing Analytics
On-siteFull-timeProduct Analyticsgaming
Join a mobile gaming company’s marketing analytics team to analyze player journeys, optimize user acquisition, and turn complex datasets into strategic recommendations.
Responsibilities
- Analyze end-to-end user journeys across mobile game titles using complex datasets, AI tools, and statistical modeling
- Own the marketing analytics ecosystem, including data collection, analysis, reporting, and activity tracking
- Optimize user acquisition efforts across games and develop solutions to recurring marketing challenges
- Apply predictive analytics to support strategic business recommendations
- Deliver actionable insights and research to stakeholders across the organization
- Build and maintain marketing data pipelines, analytical models, and dashboards
- Use AI workflow tools to improve analytical processes and operational efficiency
- Collaborate with user acquisition, product, monetization, business intelligence, data science, and finance teams
Requirements
- At least 2 years of experience analyzing large datasets in analytics or product-focused roles
- Bachelor’s degree in industrial engineering, mathematics, statistics, science, data systems management, or an equivalent field
- Advanced Excel and SQL skills for working with large, complex datasets
- Ability to communicate complex findings and translate them into actionable recommendations
- Strong presentation, organizational, and time-management skills
Nice to have
- Experience with performance marketing, user acquisition, or attribution
- Experience in the mobile gaming or mobile app industry
- Hands-on familiarity with AI workflow tools such as Claude, Cursor, or LLMs