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Digital & Business Analyst
Not specifiedFull-timeBusiness Intelligence
Analyze digital, marketing, customer, and product data to uncover opportunities, improve performance, and support business decisions.
Responsibilities
- Analyze digital, marketing, and customer data to generate business insights
- Monitor and optimize campaigns, funnels, customer journeys, and product performance
- Build dashboards, reports, and KPI frameworks
- Analyze ROI and budget allocation
- Lead A/B tests and measure their business impact
- Use Google Analytics to identify trends and improvement opportunities
- Partner with marketing, product, and business stakeholders to inform decisions
Requirements
- At least 3 years of experience in digital, marketing, or business analytics
- Hands-on Google Analytics experience
- Experience analyzing digital campaigns and customer behavior
- Experience building dashboards and reports
- Strong analytical and business judgment
- Ability to turn data into actionable recommendations
Nice to have
- SQL and advanced Excel experience
- Experience with business intelligence tools
- Experience with PPC, SEO, or CRM platforms