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Senior Product Marketing Manager, Retail and Consumer Goods
ГибридПолная занятостьProduct MarketingEnterprise SoftwareData Infrastructure
Own product positioning, messaging, go-to-market strategy, sales enablement, and industry thought leadership for retail and consumer goods audiences at a global enterprise technology company. Partner with product, sales, customer success, and marketing teams to turn complex datasets into compelling,
Обязанности
- Own positioning and messaging for retail and consumer goods audiences
- Gather competitive intelligence and customer insights to refine market narratives
- Lead go-to-market strategy for product launches and new data capabilities
- Translate data capabilities into use cases and thought leadership content
- Build and deliver sales enablement programs, including pitch decks, battlecards, messaging frameworks, and training
- Collaborate on integrated campaigns spanning industry events, insights, outbound marketing, and product launches
Требования
- 4+ years of product marketing experience in a B2B or enterprise technology company
- Strong storytelling and presentation skills
- Experience developing positioning, messaging, and go-to-market strategies
- Ability to collaborate with and align multiple stakeholders
- Ability to work quickly and execute established marketing roadmaps
Будет плюсом
- Experience marketing to retail, ecommerce, consumer goods, or adjacent industries
- Experience using AI tools such as Claude
Условия и преимущества
- Hybrid work with partial work-from-home flexibility
- Competitive compensation and benefits
- Team outings and community events
- Inclusive workplace culture