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Senior B2B Marketing Manager
במקום העבודהמשרה מלאהProduct MarketingEnterprise SoftwareCybersecurityComputer Hardware
Own end-to-end B2B marketing for an IT solutions provider in Tel Aviv. Lead campaigns, vendor relationships, AI-enabled content production, demand generation, events, and sales enablement, with a focus on Apple and Mac for business.
תחומי אחריות
- Build and manage the marketing calendar, budgets, timelines, campaigns, newsletters, launches, and events
- Manage co-marketing relationships with Apple and other technology partners, including joint plans, approvals, market development funds, reimbursement submissions, and reporting
- Create visuals, copy, newsletters, presentations, landing pages, and social media content using AI workflows and approved brand assets
- Plan, run, and optimize Google Ads, LinkedIn Ads, email, and account-based campaigns
- Track lead quality, sales opportunities, and campaign return on investment with the sales team
- Create product comparisons, case studies, sales presentations, and other sales enablement materials
- Monitor technology news and vendor announcements and turn relevant developments into content and campaigns
- Manage customer and vendor events from agendas and invitations through on-site delivery and post-event follow-up
דרישות
- Hands-on B2B marketing experience with campaigns that generated qualified leads and sales opportunities
- Practical daily use of AI for visual creation, copywriting, marketing automation, research, testing, optimization, and reporting
- Experience running paid campaigns, including audience targeting, conversion tracking, budget management, testing, and reporting
- Experience managing technology vendor relationships, co-marketing programs, and market development funds
- Strong design judgment, attention to detail, and the ability to manage multiple projects independently
- Excellent written and spoken Hebrew and English, including the ability to create and edit marketing content in both languages
יתרון
- Experience in IT, hardware, cybersecurity, or enterprise SaaS
- Examples of personally created marketing work showing AI use and measurable results
הטבות
- Meaningful ownership of the marketing function
- Direct collaboration with leading global technology brands
- Opportunity to shape marketing strategy and AI workflows
- Close partnership with business and sales teams from a Tel Aviv office