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Brand Manager
לא צויןמשרה מלאהBrand ManagementEyewear and Optical Products
Support assigned brands’ performance by coordinating local marketing and trade marketing activities, analyzing results, and working with sales and other partners.
תחומי אחריות
- Track brand, product, and collection performance, budgets, profitability, and market trends; recommend improvements.
- Coordinate sell-out, trade marketing, point-of-sale, campaign, and consumer activation activities.
- Prepare marketing materials, communications, presentations, reports, and brand review materials.
- Support sales with brand storytelling, training materials, and imagery.
- Coordinate trade marketing materials, logistics, installation, store visits, and execution checks.
- Monitor promotional effectiveness and align trade marketing initiatives with sales activity.
- Prepare training communications and support training events and field initiatives.
- Provide materials to the public relations agency, including media briefs, visuals, and videos.
דרישות
- Fluent in Hebrew and English
- Strong analytical and organizational skills
- Able to manage multiple projects in a fast-paced environment
- Team-oriented, with good communication and interpersonal skills
- Proficient in Microsoft Office, Excel, PowerPoint, and design tools such as Canva