General Manager, Consumer Mobile Applications
Lead a lean consumer-app business and work directly with the founder to drive profitable growth, product performance, organizational effectiveness, and portfolio expansion. The role is based in Be’er Sheva and requires at least three full working days per week in the office; remaining time is-flex
Обязанности
- Own the operating plan, budget, and agreed P&L outcomes.
- Connect product, user acquisition, retention, monetization, and resource allocation to profitable growth.
- Set priorities across product, engineering, and growth, improving onboarding, activation, subscription conversion, retention, and lifetime value through experimentation.
- Recruit and develop talent, establish performance standards, and build a culture of ownership and accountability.
- Use AI agents and automation to improve research, development, testing, analysis, and operations.
- Establish clear ownership, priorities, delivery commitments, and communication standards.
- Evaluate new products, strategic opportunities, and potential acquisitions, and support integration and growth where relevant.
Требования
- Track record of building or materially improving a B2C subscription or consumer mobile-app business, with clear personal ownership of outcomes.
- Cross-functional leadership experience, such as as a general manager, business-unit leader, product or growth executive, COO, or founder.
- Strong commercial judgment across customer acquisition, conversion, retention, cohort analysis, CAC, LTV, subscription economics, and profitability.
- Experience hiring, developing, and managing high-performing teams, including addressing underperformance.
- Hands-on experience operating in a lean environment and making decisions with incomplete information.
- Practical experience using AI in operating workflows.
- Fluent professional English and the ability to lead Israeli and international teams.
- Willingness to work at least three full working days weekly from the Be’er Sheva office.
Будет плюсом
- Experience evaluating, acquiring, or integrating mobile-app businesses.
- Experience with utility, productivity, photo/video, or other non-gaming consumer applications.