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Senior Product Manager, Growth
ГибридПолная занятостьУправление продуктомEnterprise Software
Lead the strategy, roadmap, and execution for the first 30 days of the customer journey at a B2B SaaS company. Own onboarding, activation, experimentation, and product-led growth initiatives that improve time-to-value, engagement, and conversion. This is a full-time hybrid role based in Toronto, με?
Обязанности
- Own the first 30-day customer experience, including product strategy, vision, and roadmap
- Improve onboarding, activation, early engagement, and signup-to-activation conversion
- Design and optimize self-serve onboarding flows, product tours, checklists, guidance, and contextual tooltips
- Manage growth metrics including activation, trial-to-paid conversion, time-to-value, and customer acquisition cost
- Run a high-velocity experimentation program and iterate on onboarding hypotheses
- Define and execute an AI-first onboarding product strategy
- Align product-led growth initiatives with Engineering, Design, Marketing, Sales, and go-to-market leadership
- Develop lifecycle messaging and in-product nudges to re-engage inactive trial users
- Optimize freemium conversion through the product experience
Требования
- 8+ years of product management experience
- At least 3 years in product-led growth, growth, onboarding, or activation roles at a B2B SaaS company
- Demonstrated ownership of signup, onboarding, activation, and free-trial conversion funnels with measurable results
- Strong understanding of freemium models, self-serve funnels, trial experiences, and in-app upgrade flows
- Hands-on ability to build and interpret funnel reports, activation cohorts, and retention curves
- Experience designing and launching A/B tests and interpreting statistical significance
- Strong cross-functional influence with Engineering and Design stakeholders
- Data-driven decision-making and the ability to combine quantitative and qualitative insights
Будет плюсом
- Experience with Amplitude, Mixpanel, Statsig, or similar behavioral analytics and experimentation tools
- Experience optimizing freemium, self-serve, and trial-to-paid growth models
- Experience developing AI-first product experiences
Условия и преимущества
- CA$155,000–CA$185,000 compensation range
- Stock options and TFSA/RRSP with a 4% company match
- Comprehensive medical, dental, and vision coverage
- Flexible time off, company holidays, and designated focus periods
- Paid AI tools and access to a work-from-anywhere month
- Maternity and parental leave EI top-up after six months of service
- Life insurance and short- and long-term disability coverage
- Provided meals, team offsites, and Customer Days