Business Development Manager
Seeking an ambitious Business Development Manager with 3+ years in mobile adtech to acquire publishers and advertisers. Drive Offerwall SDK/API integrations and user acquisition campaigns, leveraging a strong Israeli network in the mobile gaming and adtech ecosystem.
Responsibilities
- Identify, pitch, and sign Israel-based and international mobile app developers, gaming studios, and reward platforms to integrate the Offerwall SDK and S2S API.
- Onboard new publishers and collaborate with technical account managers to optimize yield metrics such as eCPM, fill rate, DAU, and ARPU.
- Build and maintain trusted relationships with C-level executives and monetization leads across the Israeli gaming and adtech ecosystem.
- Acquire direct mobile advertisers, game publishers, and performance marketing agencies for high-ROI Offerwall campaigns (CPE, CPA, CPI).
- Monitor campaign ROI, conversion rates, and traffic quality to scale advertiser budgets and ad spend commitments.
- Track competitive market shifts and represent the company at major tech and gaming events in Israel and Europe.
Requirements
- 3+ years of proven business development or sales experience in mobile adtech, offerwall platforms, programmatic monetization, mobile gaming, or performance marketing.
- Strong existing network with Israeli mobile app developers, casual game studios, and publisher monetization leads.
- Direct relationships with UA managers, performance agencies, and global ad buyers in the local market.
- Deep understanding of the Offerwall ecosystem, rewarded user engagement, payout models (CPE, CPA, CPI), and anti-fraud mechanisms.
- Comprehensive knowledge of mobile integration (SDKs, S2S postbacks, APIs) and MMP platforms (AppsFlyer, Adjust, Singular, Kochava).
- Native/fluent local language and professional-grade English for international stakeholder management.
- Aggressive hunter mindset, self-motivated, highly analytical, and comfortable in fast-paced environments.
Nice to have
- Previous BD/sales background at a leading adtech network, mobile mediation provider, or offerwall company (e.g., ironSource, Unity, Tapjoy, Fyber, BitLabs, ayeT-Studios).
- Solid understanding of the Israeli startup ecosystem dynamics, rewarded/GPT user behaviors, and global UA scaling tactics.
Benefits
- Highly competitive base salary plus uncapped performance-based commission.
- Flexible remote/hybrid working culture based in Israel (Tel Aviv / Central District).
- High-impact role with autonomy to shape growth strategy in a premier adtech hub.
- Direct exposure to global tier-1 mobile publishers, advertisers, and executive leadership.