C
Category Manager
·Israel
On-siteFull-timeCategory ManagementFood & Beverage
Analyze market data and trends to build insights, map opportunities, and develop marketing and commercial strategies. Lead implementation at point of sale, synchronize with marketing and sales, and drive category growth through data-driven trade activities and lessons learned.
Responsibilities
- Analyze market data and trends to identify gaps and opportunities
- Translate insights into actionable marketing and commercial plans
- Execute marketing and commercial strategies at point of sale
- Synchronize with marketing and sales departments, focusing on business plans and launches
- Lead and implement work methodologies across sales channels and build trade stories
- Analyze category performance and develop actionable insights
- Create solutions and activities based on market opportunities
- Conduct post-mortem processes and build recommendations
Requirements
- Bachelor’s degree in Business Administration, Marketing, or Economics
- Strong business and analytical skills
- Experience in trade marketing or commercial/marketing activity planning
- Experience managing complex interfaces
Nice to have
- Master’s degree