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Product Marketing Manager

·Israel
Not specifiedFull-timeProduct Marketing

Experienced product marketing professional responsible for positioning, messaging, go-to-market strategy, and sales enablement for complex B2B SaaS solutions. Works cross-functionally with product, sales, and marketing teams to drive business outcomes.

Responsibilities

  • Solution positioning across industries and buyer personas
  • Differentiated value propositions focused on business outcomes
  • Translate complex product capabilities into simple, credible messaging
  • Go-to-market strategy for new solutions, major releases, and portfolio initiatives
  • Sales and partner enablement (decks, demos, battlecards, ROI narratives)
  • Competitive intelligence and category differentiation
  • Product and solution narratives for analyst engagement
  • Voice-of-customer insights and customer storytelling

Requirements

  • 5 years of Product Marketing experience in B2B SaaS / enterprise software
  • Proven ownership of positioning, messaging, and GTM for complex products or portfolios
  • Strong experience with sales enablement and competitive strategy
  • Excellent communication skills
  • Fluent English and Hebrew (written and verbal)
  • A creative storyteller

Nice to have

  • Global GTM experience

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