Performance Marketing Manager
We are seeking a Performance Marketing Manager to lead multi-channel paid campaigns for diverse clients. You will manage budgets, optimize performance, analyze data, and collaborate with creative teams to drive growth.
Responsibilities
- Plan, execute, and optimize paid campaigns across Google Ads, Meta, TikTok, and additional platforms for a diverse client portfolio.
- Act as the main client contact, translating data into insights, conducting reviews, and aligning campaigns with business goals.
- Drive measurable results based on client KPIs, such as maximizing ROAS for e-commerce or lowering CPL for lead gen.
- Analyze performance using GA4, Looker Studio, and Tag Manager for data-backed optimization.
- Collaborate with creative, video, and content teams to produce high-converting ads and landing pages.
- Stay ahead of industry trends, algorithm changes, and new features to bring innovative strategies.
Requirements
- 2-3 years of hands-on PPC campaign management experience, preferably in a digital agency.
- Strong command of Google Ads and Meta Ads platforms.
- Excellent communication and client-facing skills.
- High analytical ability with proficiency in Excel, GA4, and Google Tag Manager.
- Ability to multitask across projects, industries, and deadlines.
Nice to have
- Experience with TikTok Ads.
Benefits
- Professional growth with diverse marketing challenges.
- Creative and supportive agency team environment.
- Encouragement to test new tools and strategies.