B
CRO Manager
·Israel
Not specifiedFull-timePerformance MarketingSoftware DevelopmentIT ServicesIT Consulting
Own and scale conversion rates across web pages and digital funnels by running A/B tests, analyzing user data, and leveraging AI tools to generate high-converting copy and optimize user journeys.
Responsibilities
- Own and significantly scale conversion rates, continuously elevating the user journey across all landing pages.
- Leverage advanced AI tools to generate copy variations, analyze massive datasets, and write custom scripts for A/B test setups.
- Design, build, and manage a continuous pipeline of A/B and multivariate tests to optimize user journeys.
- Analyze quantitative and qualitative data to identify drop-offs, user friction, and areas for high-impact growth.
- Collaborate with marketing and design teams to ensure messaging is compelling and layouts meet modern UI/UX best practices.
- Present testing results, learnings, and actionable insights to stakeholders.
Requirements
- 3+ years of experience in Conversion Rate Optimization, Growth Marketing, or a heavily data-driven digital marketing role
- Exceptional analytical skills and experience with tools like Google Analytics, Mixpanel, or Amplitude
- Hands-on experience with A/B testing and personalization tools
- Proficiency in AI tools and prompt engineering to scale output and generate high-converting copy
- Deep understanding of digital marketing, consumer psychology, and crafting messaging that drives action
- Strong project management skills with the ability to manage tests from ideation to deployment