Creative Producer (Performance Marketing)
Own creative production for user acquisition, delivering 100+ video, static, and GIF assets monthly. Manage landing page production and freelance teams. Use performance data to iterate concepts. Hands-on with AI creative tools and mobile-first ads.
Responsibilities
- Own the end-to-end creative production pipeline for user acquisition, delivering 100+ video, static, and GIF assets per month.
- Manage complete landing-page and funnel production, including quizzes, one-pagers, and interactive formats, handling approximately 20 projects monthly.
- Proactively research, develop, and test new creative concepts, formats, and approaches beyond standard marketing briefs.
- Analyze creative and campaign performance to make data-informed decisions on scaling, discontinuing, or iterating concepts.
- Prepare creative briefs and scripts, and contribute directly to photo and video editing, including footage, music, and graphics.
- Coordinate freelance teams and external agencies, assigning work, managing timelines, and maintaining creative quality standards.
- Continuously explore AI-powered creative generation and automation tools to improve efficiency and expand experimentation.
- Collaborate with performance marketing and cross-functional teams to align creative output with acquisition goals.
Requirements
- 3+ years of experience in creative production, creative operations, or a comparable role, ideally within mobile gaming, iGaming, or B2C digital products.
- Hands-on experience with AI-based creative generation tools and mobile-first advertising formats for Meta and TikTok.
- Demonstrated ability to develop creative concepts, write briefs and scripts, and edit photo and video content.
- Practical experience sourcing and coordinating footage, music, graphics, and other creative assets.
- Strong understanding of performance marketing principles and data-driven decision-making.
- Project management and coordination skills, with ability to manage multiple workstreams and external contributors.
- Excellent communication skills in a fully English-speaking, remote environment; English proficiency at B2 level or above.
- Comfortable working with explicit or adult-oriented advertising content.
Nice to have
- Experience working in a startup or fast-paced digital environment.
- Native-level English proficiency.
- Background in mobile gaming, iGaming, or B2C digital products.
Benefits
- Fully remote, full-time work.
- 28 calendar days of paid vacation per year.
- 7 additional wellness days annually for personal or recovery needs.
- Referral bonuses up to $5,000 for successful employee recommendations.
- 50% reimbursement for professional training, conferences, and events.
- Corporate discounts for English language lessons.
- Health support up to $1,000 gross per year for personal health insurance or eligible medical expenses.
- Workplace support including equipment, office/coworking options, or home-office reimbursement up to $1,000 gross every three years.
- Internal gamified recognition program with bonuses exchangeable for rewards.
- Remote-first environment with international team collaboration.