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Campaign Manager
·Israel
Not specifiedFull-timePerformance MarketingAdTech
Hands-on Campaign Manager responsible for setting up, managing, and optimizing programmatic ad campaigns to achieve client KPIs. Strong analytical and operational skills, with experience in DSPs, MMPs, and performance marketing.
Responsibilities
- Set up, launch, and optimize campaigns across DSP platforms.
- Optimize toward client KPIs such as CPI, CPA, ROAS, and LTV.
- Analyze campaign performance and identify optimization opportunities.
- Collaborate with internal sales and account teams to align on client goals.
- Monitor daily performance metrics including delivery, pacing, and bid strategy.
- Troubleshoot campaign delivery, tracking, and attribution issues.
- Work with MMPs and attribution platforms like AppsFlyer or Adjust.
- Prepare performance reports and insights for stakeholders.
Requirements
- 2+ years of experience in programmatic trading, campaign management, or performance marketing.
- Hands-on experience with DSPs or programmatic buying tools.
- Strong analytical skills with ability to work with data and campaign KPIs.
- Understanding of MMPs, attribution, and conversion measurement.
- Ability to optimize campaigns based on performance signals.
- Strong attention to detail and ability to manage multiple campaigns.
- Good communication skills for cross-team collaboration.
- Fluent English.
Nice to have
- Familiarity with SKAN, privacy-safe measurement, and modeled attribution.
- Experience with gaming, sports, fintech, or e-commerce apps.
- SQL, Excel/Google Sheets, or BI tool skills.
- Experience optimizing toward ROAS, retention, or purchase events.