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Campaign Manager
·Israel
On-siteFull-timePerformance MarketingMarketingAdvertising
Manage and optimize performance marketing campaigns for mobile apps and brands, working with publishers and traffic sources. Analyze KPIs, negotiate deals, and scale campaigns in a fast-paced, data-driven environment.
Responsibilities
- Manage and optimize performance marketing campaigns
- Work closely with publishers and traffic partners to scale volume and improve performance
- Negotiate payouts, caps, traffic allocations, and campaign opportunities
- Build and maintain strong relationships with publishers and traffic sources
- Collaborate with internal Account Managers to align campaign goals and execution
- Analyze campaign performance and identify growth opportunities
- Monitor KPIs including revenue, profit, conversion rates, EPC, ROI, and traffic quality
- Launch new campaigns, offers, and traffic integrations through our proprietary platform
- Identify underperforming traffic and implement optimization strategies
- Act as the bridge between external partners and internal stakeholders
- Proactively solve delivery, performance, and scaling challenges
- Contribute new ideas, industry insights, and best practices to improve company performance
Requirements
- 2+ years of experience in mobile performance marketing
- Experience working with publishers, affiliates, ad networks, DSPs, or performance traffic sources
- Strong analytical and data-driven mindset
- Excellent communication and relationship-building skills
- Strong negotiation skills and commercial awareness
- Ability to work independently and take ownership
- Comfortable making decisions based on data
- Fluent English, both written and verbal
Nice to have
- Experience managing CPI, CPA, CPL, CPS, or ROAS campaigns
- Experience with mobile attribution platforms such as AppsFlyer, Adjust, Branch, or Singular
- Experience working with BI tools, SQL, Excel, or data analysis platforms
- Bachelor's degree in Computer Science, Industrial Engineering, Economics, Statistics, Mathematics, or a related field
- Technical understanding of tracking, postbacks, APIs, and attribution flows
Benefits
- Fast-paced, no-BS environment
- Diverse, high-performing team
- Autonomy and impact
- Opportunities to experiment
- Competitive rewards and growth
- Office in central Tel Aviv
- Fresh fruit and snacks
- Fun and friendly environment with international team