Digital Assets Coordinator
Responsible for managing digital assets, content, SEO, QA, and user experience across the college's digital properties, including website, student portal, and communication channels. Requires bachelor's degree and technological understanding.
Responsibilities
- Manage the appearance, integrity, and content of the college's digital assets.
- Input content, perform linguistic editing, QA checks, and upload images and videos.
- Collaborate with internal and external stakeholders including project managers, content writers, designers, SEO company, and IT.
- Handle bugs and issues in coordination with the development company and IT department.
- Improve and manage the AI bot interface and system.
- Operate customer communication channels such as WhatsApp, chat, and bot.
- Manage the official college website and marketing minisite, including student personal area and advertising spaces.
- Edit and optimize content for SEO and GEO performance.
- Perform QA for digital assets, manage measurement, and derive insights to improve services and conversion rates.
Requirements
- Bachelor's degree
- Technological understanding
- Ability to work with multiple interfaces
- High learning ability and independent work
- Responsibility, initiative, thoroughness, high service awareness, organizational skills, and attention to detail
Nice to have
- Knowledge of content management systems, especially WordPress
- Knowledge of organic SEO
- Previous experience in content editing