W
Head of Product Growth (Conversion & Monetization)
·Israel
HybridFull-timeProduct ManagementFinTechSaaS
Join a rapidly scaling AI-powered financial operations platform serving over 100,000 businesses. As Head of Product Growth, you will own the entire user journey from first click to first payment, focusing on conversion, monetization, and revenue growth. This is a senior, hands-on role with direct impact on core business metrics.
Responsibilities
- Own the full click-to-payment funnel, optimizing conversion across landing pages, quizzes, signup, onboarding, activation, pricing, paywalls, and checkout.
- Drive core growth and monetization metrics including conversion rate, first-session payment rate, and ARPU.
- Develop and manage the experimentation roadmap, prioritizing and executing A/B tests from hypothesis to measurable business impact.
- Analyze funnels, cohorts, and user behavior to identify friction points and growth opportunities.
- Translate data and user insights into new flows, product experiences, and monetization mechanics.
- Collaborate closely with designers and developers to implement experiments and product changes.
- Combine quantitative data with qualitative user understanding to improve the overall experience.
- Identify and test bold ideas that can materially change funnel economics.
Requirements
- 7+ years of experience in Product Growth, Product Marketing, CRO, or similar roles.
- Proven track record of materially improving conversion and revenue metrics in high-volume web funnels.
- Strong experience with B2C, self-serve SaaS, subscriptions, or web-to-web/app funnels.
- Deep understanding of activation, conversion, monetization, pricing, and unit economics.
- Extensive hands-on experience designing, running, and analyzing A/B tests.
- Strong analytical skills with the ability to independently work with product and funnel data.
- Strong product and UX intuition to identify issues and propose better experiences.
- Highly creative and curious, with a constant desire to test new ideas.
- Comfortable operating with significant autonomy and accountability for business results.
- Strong bias toward execution rather than process management.
Nice to have
- Experience in a company acquiring users at significant scale through paid acquisition channels.
- Experience owning the journey specifically from ad click to purchase.
- Experience with pricing, packaging, paywalls, and subscription monetization.
- Experience building or leading a Growth Product function from an early stage.
Benefits
- Work on a product at hypergrowth scale with significant traffic, data, and room for measurable impact.
- High ownership and direct access to the leadership team.
- Fast-moving environment where good ideas can go from hypothesis to production quickly.
- 1 day a week working from home.