Live Operations & Monetization Manager
Responsible for live operations and monetization strategy across global markets, driving player engagement and revenue through real-time events, gamification, and economy management. Collaborates with cross-functional teams to optimize player lifecycle and LTV.
Responsibilities
- Plan and execute live experiences that boost player conversion, engagement, and retention.
- Manage real-time engagement mechanics, rewards, and events, optimizing based on player data.
- Monitor live performance and adjust game systems in real time.
- Coordinate live initiatives with CRM and marketing communications.
- Partner with CRM, Product, BI, and Marketing teams to ensure cohesive player journeys.
- Design and run A/B tests to refine engagement and monetization strategies.
- Analyze key metrics like engagement, session frequency, retention, and LTV.
Requirements
- 2+ years in Live Ops, CRM, monetization, or engagement roles in social casino, gaming, or similar.
- Deep understanding of player psychology, engagement loops, progression, and reward mechanics.
- Experience operating live features, events, or promotions in fast-paced settings.
- Execution-focused with strong attention to detail and ownership.
- Comfortable working across multiple markets and time zones.