Marketing Analyst
Join a data-driven marketing analytics agency as a Marketing Analyst. Analyze user behavior, identify growth opportunities, and turn data into actionable recommendations to improve conversion rates and marketing performance. Work with GA4, BigQuery, GTM, and AI tools.
Responsibilities
- Analyze user behavior and funnels using GA4 event data in BigQuery to identify conversion bottlenecks and growth opportunities.
- Design and analyze A/B tests to improve conversion metrics.
- Audit traffic sources and campaign performance across Google, Meta, and other platforms.
- Implement and QA tracking setups via Google Tag Manager to ensure data reliability.
- Build dashboards and analyses that drive decision-making, not just reporting.
- Work directly with clients to provide strategic recommendations and influence decision-making.
- Use AI tools to accelerate analysis and insight generation.
Requirements
- 1+ years experience in digital analytics (agency or consulting preferred).
- Strong Google Analytics 4 proficiency.
- SQL fundamentals with BigQuery experience.
- Experience with Google Tag Manager.
- Experience with CRO and A/B testing.
- Ability to translate complex data into actionable insights.
- Strong communication skills with non-technical stakeholders.
- Familiarity with R or Python.
- Experience with Claude Code or AI-assisted analysis workflows.
- Statistical thinking (hypothesis testing, significance, experimentation).
- Experience with Looker Studio or BI tools.
- UX understanding.
Benefits
- A genuinely varied client portfolio
- Work on real growth problems, not just reporting
- Direct client exposure and strategic influence
- A team operating at the frontier of analytics + AI tooling
- Flexible hours and real work-life balance
- Continuous development
- Small, strong, data-driven team
- Beer, snacks, and good vibes