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Senior Product Manager Apparel
·Germany
HybridFull-timeProduct ManagementOutdoor Apparel
Join a leading international outdoor brand to drive the apparel category strategy. Develop consumer-centric, commercially relevant assortments across all product tiers, channels, and markets. Collaborate with design, development, and materials teams to deliver functional, well-fitting products that meet margin targets.
Responsibilities
- Contribute to the apparel category strategy by developing consumer-centric and commercially relevant assortments across all product tiers, sales channels, and markets.
- Analyze global market trends, consumer insights, and the competitive landscape to shape future product concepts and ranges.
- Create clear product briefs defining consumer needs, product concepts, functional requirements, positioning, and margin targets.
- Partner closely with design, product development, and materials teams to ensure each product meets the brief in functionality, fit, and commercial viability.
- Steer the category through the go-to-market process, delivering compelling presentations at key milestones.
- Drive sell-in readiness by collaborating with sales and marketing to ensure product positioning, storytelling, and information are complete, aligned, and commercially effective.
- Support and mentor within the product management department, contributing to team capability building.
- Participate in market visits, brand ambassador meetings, and field tests to deepen product and consumer understanding.
- Identify opportunities to improve workflow efficiency and cross-functional alignment.
- Foster continuous improvement of product management processes and cross-functional collaboration.
Requirements
- More than 7 years of professional experience in product management, merchandising, sales, or purchasing in the outdoor performance or technical apparel industry.
- Deep understanding of outdoor consumers, activity-specific needs, and global market trends.
- Passion for outdoor culture.
- Proven ability to build commercially successful and consumer-relevant assortments.
- Strong business and product acumen.
- Excellent analytical skills and understanding of category KPIs.
- Strong problem-solving skills and ability to make decisions in a fast-paced environment.
- Innovative mindset with a hands-on mentality and a positive can-do attitude.
- Strong collaboration and stakeholder management skills in cross-cultural teams.
- Excellent presentation and storytelling skills with the ability to inspire and influence cross-functional teams.
- Highly structured and organized with strong attention to detail.
- Fluent English skills; additional languages are a plus.
Benefits
- Exciting product world and international environment in a responsible and sustainable company.
- Company languages German and English.
- 30 vacation days per year.
- Flexible and hybrid working.
- Mobile working from abroad, up to 4 weeks.
- Attractive employee discounts and company benefits.
- Employee referral bonus program.
- Exclusive offers via corporate benefits.
- Bike leasing with monthly subsidy for up to two leases.
- EGYM company fitness with access to over 7,000 studios.
- Team events and outdoor sports activities.
- Informal culture and casual dress code.
- Free water, coffee, and tea specialties.