C
Ad Monetization Manager
מרחוקמשרה מלאהPerformance MarketingMobile GamingAdTech
Own and grow advertising revenue across an in-house mobile game portfolio by optimizing mediation, ad delivery, and monetization experiments while protecting user retention.
תחומי אחריות
- Own and grow ad revenue across the in-house portfolio
- Manage ad placements, formats, frequency capping, and ad-load strategy
- Configure and optimize mediation, including network mix, waterfalls, bidding, and floor prices
- Diagnose and resolve eCPM and ad ARPDAU declines across geographies and segments
- Balance monetization pressure with user retention
- Design and run A/B tests for monetization strategies and settings
דרישות
- At least 3 years of ad monetization experience in mobile games with live projects and real traffic
- Hands-on experience with AppLovin MAX, ironSource LevelPlay, AdMob, or comparable mediation platforms
- Strong knowledge of waterfalls, bidding, floor prices, and geo-based segmentation
- Understanding of free-to-play economics, including LTV, retention, ARPDAU, and user-acquisition payback
- Business-oriented, hypothesis-driven decision-making
- Understanding of mobile game products and player behavior
הטבות
- Remote work
- Full-time employment with flexible scheduling
- Performance-based salary growth
- Tax compensation and accounting support
- Paid vacation and sick leave
- Sports, English lessons, and professional course compensation