Senior Product Marketing Manager
Build the product marketing function for a sports technology company, connecting Product and the market across positioning, launches, sales enablement, and competitive intelligence. Report to the VP of Marketing and partner closely with Product and Sales.
תחומי אחריות
- Define positioning and messaging for hardware and software offerings and their core personas.
- Own the product market narrative, translating the roadmap into market direction and sharing relevant market and competitor signals with Product.
- Build and scale launch plans for market rollouts.
- Set the direction for sales enablement and competitive intelligence, including battlecards, objection handling, and tracking quality and data protection.
- Manage voice-of-customer work, including partner case studies with measurable results and testimonials.
דרישות
- At least 5 years of product marketing experience, including building a function or product line from scratch.
- Experience at a product-led company, working between Product and the market.
- Experience delivering launches through partner and channel distribution with measurable pipeline or revenue results.
- Hands-on competitive intelligence and battlecard experience used by sales teams in active deals.
- Fluent English.
יתרון
- Experience in sports technology, youth sports, or sports media.
- Familiarity with revenue-share, marketplace, or platform business models.
- B2B2C experience.
- Experience with consumer apps.
הטבות
- Work with experienced R&D, Product, and business leaders.
- Contribute to products used by sports fans, athletes, families, clubs, and coaches worldwide.