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Senior Marketing Analyst
לא צויןמשרה מלאהPerformance Marketing
Join a growth-focused team as a senior marketing analytics partner. You will connect commercial strategy with technical analytics, own user acquisition data foundations, and turn channel data into decisions that improve scaling and budget allocation.
תחומי אחריות
- Partner with marketing and growth teams to translate commercial goals into analytical frameworks and measurement models.
- Own end-to-end analytics for user acquisition platforms, including spend, attribution, and channel performance.
- Design, build, and maintain marketing data structures, tracking specifications, and data models.
- Analyze user journeys, campaign ROI, and customer lifetime value to identify growth opportunities.
- Build dashboards, attribution models, and predictive frameworks to guide budget allocation.
דרישות
- At least 4 years of experience in marketing analytics, performance media analytics, or product analytics focused on user acquisition.
- Hands-on experience with Google Ads, Meta Ads Manager, TikTok, SDKs, and mobile measurement partners such as AppsFlyer or Adjust.
- Advanced SQL skills for data extraction and transformation.
- Experience with data warehouses such as BigQuery or Snowflake.
- Experience with visualization tools such as Tableau, Looker, or Power BI.
- Experience modeling, structuring, and cleaning multi-source marketing data.
- Ability to present insights to cross-functional stakeholders and influence budget decisions.
יתרון
- Python or R experience